WORK EXPERIENCE
Chief Marketing Officer | ikan-ikon | Remote (2024-Present)
At ikan-ikon Marketing, she leads the construction of intelligent marketing frameworks that empower small business owners, creatives, consultants, and founders to scale effectively with clarity, alignment, and speed using tools like the ikan-ikon Generator™, Sticky Spider Web Marketing Plan™, and Sticky Calendar™ taught in flagship Masterclasses.
Signature Work & Clients:
Select Programs & Systems:
Platforms & Tech Stack:
Marketing Manager | ikan-ikon | Remote (1999 – 2024)
Partnerships: (Hybrid) [2017] Cobra, [2016] Servpro®(On-Site) [2011–2012] Krasun Industries, [2010] Shea's Auto, [2009] Sabby's Auto
Agencies: [2002–2004, 2011–2012] AZ Communications, [1999–2000] College Internship at Ad Agency
Notable Clients: U.S. military, Three Rivers Community College, City of Sierra Vista AZ, Town of Groton CT, Middlesex Hospital, United Way of the Virginia Peninsula, Next Door Solutions (Silicon Valley), two U.S. politicians, The Sports Doctor, Dr. Tamburri (Prostate Second Opinions)
Marketing Manager | Aery Aviation | Remote (2021 – 2022)
Aery Aviation Media Attention:
This is a link to news coverage where the owner of Aery Aviation thanked me for planning the event, which required working with the Governor's office and the City of Newport News: https://youtu.be/eZi0FFA0MCM?t=319 (Fact Correction: The time of the phone call you will hear in the video was actually a text message at 5:44 pm.)
Here are links to the news pages:
https://www.governor.virginia.gov/newsroom/all-releases/2021/september/headline-909020-en.html
National:
Aery Aviation plans $15.3M expansion in Newport News - The Washington Post
Aery Aviation plans $15.3M expansion in Newport News (apnews.com)
Aery Aviation Plans $15.3M Expansion in Newport News | Virginia News | US News
State:
Aery Aviation to add 211 jobs, expand Newport News HQ | Virginia Business
Aery Aviation plans $15.3M expansion in Newport News (wvva.com)
Virginia Governor: Aery Aviation to Expand in Newport News | STL.News
Aerospace Company to Expand in Newport News, Create 211 New Jobs | Virginia Economic Development Partnership (vedp.org)
Virginia Governor Ralph Northam - September: https://www.governor.virginia.gov/newsroom/all-releases/2021/september/headline-909020-en.html
Aery Aviation to add 211 jobs, expand Newport News HQ | Virginia Business
Local:
Newport News aerospace company expanding, adding more than 200 new positions | WAVY.com
Governor Northam announces aerospace company expansion in Newport News (wtkr.com)
Aerospace company in Newport News set to expand and bring new jobs to the area | 13newsnow.com
Governor Northam announces aerospace company to expand in Newport News - YouTube
Newport News aerospace company announces $15.3M expansion, 211 new jobs - Daily Press
Press wire:
Aerospace Company to Expand in Newport News, Create 211 New Jobs - EIN Presswire (einnews.com)
Print Shop Manager | Earnhardt Auto Centers | Chandler, AZ & El Paso, TX (2006 – 2008)
Marketing Communications Coordinator | U.A. SAIT | Windham, CT (2003 – 2005)
Marketing Communications Coordinator | USA MCO | Phoenix, AZ (2000 – 2001)
EDUCATION
Harvard Business School Graduate Certificate in Marketing Management (deferred)
Earned Bachelor of Arts in Multimedia Visual Communications | Collins College, Tempe, AZ
Minor in Business and Marketing | Three Rivers Community College, Norwich, CT
Fine Arts degree | Norwich Free Academy, Norwich, CT
Graduated Salutatorian with a cumulative 3.86 GPA/4.0, Dean's List all but one semester in six years of college.[Nominated for the Founder's Award upon college graduation, Entrusted as acting Presidency by the Incumbent, then elected by student body as President of the Student Government, Women's City Club Art Award, 2nd place Charcoal Division, Vince Lombardi Art Award.]
Certificates:
Harvard Business Review's Branding in the Digital Age, CORe Program Overview Harvard Business School Online, Google Academy (Analytics, Ads, and Tag Manager, Level 8 Google Guide), SEO, Flash MX1&2, CSS, PHP, Ruby On Rails, AS9100D/ISO 9001:2015, Quality Management System/ISO 9000:2003, U.S.P.S. Every Day Direct Mail Design (EDDM), Recreational Programming, Event Planning, U.S. Navy's Protecting Privacy Information Security
Conferences (By Invitation): Google Summit, U.S.P.S. National Postal Consumer Council (PCC) Day
TECHNICAL SKILLS
Graphic Design & Web Design: Adobe Creative Suite, HTML, CSS, JavaScript, PHP, WYSIWYG editors, Content Management Systems (CMS), Ruby On Rails (beginner)
Project Management Efficiency: Microsoft 365, Monday, AirTable
Email Marketing: MailChimp, Constant Contact, Remarkety
Social Media CRM: 121 Engage, Agorapulse
SEO: SEM Rush, Google Analytics, Server Analytics, Google Web Master Tools
PPC: Google Ads, Bing Ads, Facebook, Instagram
AWARDS & ACCOLADES
PRESS COVERAGE
REFERENCES
Read dozens of letters of recommendation: CLICK HERE
CONTACT INFORMATION
Kristen Pflibsen
kristen@kristenpflibsen.com
(757) 777– 8682
[U.S. Citizen authorized to work for any employer.]
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